Relato: shaping a new product's launch
Relato needed to turn their pre-product, we-only-know-the-problem-it'll-solve website into a clear and compelling front for the solution they worked tirelessly for a year.
Over several engagements, Concise Copy helped them identify the strongest value props to lead with, find the crucial framing for the new product, and put it to use on the new homepage, feature pages, and thought leadership content.
More details from this project on LinkedIn.


David Baum
Co-founder, CEO
"Pavlo combines being smart and critical while offering constructive advice.
He asked exactly the right questions to make us think hard about what matters and put us on track to creating much better messaging."
Need a hand with messaging?
One messaging workshop
One-page messaging canvas
Three wireframes for core pages
One Wynter testing round
One team training session on messaging

Work together
see pricing & sprint structure